E18: Chris 'Drama' Pfaff - Dealing with Fame, Anxiety and Addiction

Jun 4, 2018
Overview

Chris, a seasoned entrepreneur and founder of Young & Reckless, shares his journey from skateboarding to reality TV to building a successful clothing brand. He discusses the realities of entrepreneurship, overcoming personal struggles, and balancing ambition with personal well-being.

At a Glance
16 Insights
1h 4m Duration
16 Topics
4 Concepts

Deep Dive Analysis

Chris Pfaff's Early Life and Journey to Los Angeles

Becoming a Personal Assistant and Entering Reality TV

Transitioning from Reality TV to Launching Young & Reckless

Defining Entrepreneurship: Born, Created, or Woken Up?

The Entrepreneur's Unique Relationship with Authority and Problems

The Philosophy: Anyone Can Start a Business, But Few Will

Navigating Interactions with Wannabe Entrepreneurs and DMs

The Toughest Time: Retail Collapse, Loneliness, and Addiction

Overcoming Personal Struggles and Finding a Path to Recovery

Evolution of Motivation: From Money to Value Creation

Building a Sustainable Life and Relationships as an Entrepreneur

Challenges and Dynamics of Romantic Relationships for Entrepreneurs

Reflections on Life, Regrets, and Undeserved Credit

Dealing with Copycats and Business Ethics

Dream Dinner Party Guests and Their Influence

Advice to His 18-Year-Old Self

Glamorized Life Syndrome

This refers to the perception that an entrepreneur's life is always fun and easy, especially when portrayed on reality TV or social media. It often hides the significant underlying struggles, anxieties, and personal sacrifices required to achieve success.

Entrepreneurial Drive (Anti-Normal Job)

An inherent aversion to traditional employment, authority figures, and conformity. This drive is characterized by a desire for self-direction, ownership over one's choices, and the ability to live or die by one's own decisions, rather than following a prescribed system.

Entrepreneurial Resilience

The capacity to endure immense pressure, solve constant problems, and learn from failures without giving up. It involves a willingness to put ego aside, continuously learn, and adapt quickly to challenges, building a stronger foundation for future endeavors.

Sustainable Entrepreneurial Life

The understanding that relentless 'hustle' without balancing personal relationships, family, and well-being is ultimately unsustainable and unfulfilling. It emphasizes the importance of integrating personal life and self-improvement into the entrepreneurial journey to achieve long-term happiness and success.

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What does the Young & Reckless brand stand for?

Young & Reckless stands for encouraging young people to break out of the status quo, pursue their dreams without necessarily following traditional paths like college, and live the best life they can imagine, whether it's starting a business, traveling, or taking risks.

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Are entrepreneurs born or created?

Chris believes that while some people may have natural traits like risk tolerance, anyone can be 'woken up' to entrepreneurship and learn the necessary qualities, even if they didn't see themselves as an entrepreneur initially.

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Do entrepreneurs truly have no boss?

While entrepreneurs don't have a traditional boss telling them what to do, they effectively have many 'bosses' in the form of customers, and potentially investors or board members. However, the key difference is the ability to decide how to solve problems and live or die by one's own choices.

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Can anyone become an entrepreneur?

Chris believes that anyone is capable of starting and running a business, similar to how anyone can run a marathon. The main barrier is not capability, but willingness to put in the immense effort, learn, and deal with adversity.

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What's the best way to get an entrepreneur's attention in a direct message (DM)?

Do not start with an 'ask' for money or help; instead, offer a clear value proposition. Provide specific details about what you offer, why it's valuable, and then make a clear, concise request, such as an hour of their time for a podcast.

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What was Chris Pfaff's toughest time as an entrepreneur?

His toughest time was a six-month period about three years ago, following the end of his reality show, a bad relationship, friends getting married, and a major retail collapse in the U.S. This convergence of personal and business issues led him to feel lost, anxious, and resort to daily drinking and Xanax use.

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How did Chris Pfaff overcome his period of addiction and mental struggle?

He started with small, positive steps, such as reading a recommended book (10% Happier by Dan Harris) about meditation. This led to dabbling in meditation, then reading more, starting a podcast, and incorporating physical activity like cycle classes, building momentum through consistent small actions.

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How has Chris Pfaff's motivation for money changed over time?

Initially, he was driven by fancy things like buying a Lamborghini at 26. Now, money serves as a 'megaphone' or 'accelerator' for his good intentions, allowing him to invest in tools and resources to spread his message and add real value to the world faster.

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Does money make you happier?

Money definitely enhances life by providing comfort and opportunities, like flying first class to visit a sick parent or funding a podcast. However, it cannot provide happiness if fundamental relationships and personal well-being are neglected.

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What gives Chris Pfaff personal happiness as an entrepreneur?

Beyond friends, family, and relationships, his core happiness comes from continuously figuring out how to do things better and feeling like he became a better human being each day through small, consistent progress in all areas of his life.

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How does being an ambitious entrepreneur impact romantic relationships?

It's extremely hard because there are no set hours, and business demands can often conflict with personal plans, leading to misunderstandings. Partners may struggle to comprehend the entrepreneur's dedication to work, sometimes misinterpreting it as disinterest or infidelity.

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What is the ideal dynamic for an entrepreneur's romantic relationship?

The ideal partner is independent, understanding, and proud of the entrepreneur's ambitions and work. They should have their own pursuits, not feel dependent, and be supportive and affectionate at the right times, rather than being jealous or constantly demanding attention.

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If Chris Pfaff were to die today, would he be happy with his life and what would he regret?

He would be happy because he feels he has pushed himself and lived beyond his expectations, experiencing success and love. His main regret would be not spending more time with his loved ones and family.

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What does Chris Pfaff get credit for that he doesn't feel he deserves?

He feels uncomfortable when people say his podcast or something he did 'changed their life.' He believes such statements are often premature or exaggerated, as he doesn't yet feel he consistently provides enough actionable advice to truly change lives, though he aspires to.

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What advice would Chris Pfaff give his 18-year-old self?

He would advise his younger self to spend more time learning and soaking in information, asking more questions, and not being afraid to be the 'dumb one' at the table. The time to apply that knowledge and shine will come later, but the early years should be for intake.

1. Start with One Small Step

When feeling stuck or overwhelmed, take just one small, positive action to build momentum, as this initial step will naturally lead to subsequent progress over time.

2. Cultivate a Learner’s Mindset

Continuously learn, be curious, put your ego aside, and be open to being wrong, especially in your younger years, by focusing on absorbing knowledge rather than trying to prove yourself.

3. Integrate & Schedule Relationships Now

Prioritize and actively schedule time for meaningful relationships with friends and family, recognizing that the ‘one day’ for them to be a priority never truly arrives.

4. Challenge Status Quo for Dreams

Don’t feel bound by conventional paths like college; instead, use available resources such as podcasts and books to learn and pursue your unique dreams and aspirations.

5. Entrepreneurship is Achievable

Believe that starting and running a business is a skill that can be learned and developed by anyone willing to put in the effort, rather than being an innate gift for a select few.

6. Embrace Autonomy in Problem Solving

As an entrepreneur, you gain the autonomy to solve problems using your own thought process and make decisions you believe in, rather than following rigid systems dictated by others.

7. Identify Unmet Needs, Monetize Skills

Look for opportunities to use your existing skills (e.g., filming, editing) to fulfill unmet needs in your community and create small businesses or ‘hustles’ to generate income.

8. Embrace Unfamiliar Opportunities

Take a chance on new roles or ventures, even if you don’t fully understand them, especially if they offer ‘action’ or a foot in the door in your desired field.

9. Adapt Your Approach to Goals

If your primary goal isn’t immediately feasible (e.g., becoming a pro skateboarder), pivot to a related area where you can still contribute and build a career, like filming and photography.

10. Leverage Platforms for Business

Utilize existing marketing platforms (like a reality show or social media presence) to launch and promote your own business, but ensure it has a solid foundation that lasts beyond initial hype.

11. Utilize Online Content for Learning

Leverage the internet and available content to gain accurate insights into entrepreneurship and challenge outdated beliefs, empowering you to pursue your dreams effectively.

12. Offer Value First in Outreach

When reaching out to successful individuals, lead with a clear value proposition and demonstrate what you bring to the table, rather than making immediate demands or asks.

13. Educate on Proper Outreach

If you frequently receive improper professional outreach, consider creating a resource (e.g., a video) to educate people on how to communicate effectively, then share it with those who need guidance.

14. Experiment with Self-Improvement

Be open to trying new self-improvement tools like meditation or different forms of exercise, even if they seem unconventional, to find what works for you and contributes to overall well-being.

15. Use Money as an Accelerator

View money not as an end in itself or for ostentatious display, but as a tool to accelerate and expand your meaningful goals and intentions, putting fire on good intentions.

16. Seek Independent & Understanding Partners

For entrepreneurs, seek a partner who has their own ambitions and understands the demands of building a business, as this fosters a more balanced and supportive relationship dynamic.

I want young people to break out of the status quo and live the best life that they can live.

Chris Pfaff

I don't know that it's some crazy combination of gifts. I think that if you know people can be woken up to it.

Chris Pfaff

Man, when there's a problem, I get to try to solve it with my own thought process.

Chris Pfaff

You feel so much more connected to your life when the results of your life, good or bad, are reflections of your own decisions.

Chris Pfaff

I think that the same way anyone could run a marathon, anyone could start and run a business.

Chris Pfaff

The advice is simply this: take the first step to positive whatever that is.

Chris Pfaff

Money for me now... it's much more driven about how can I continue to spread that message and add real value to the world.

Chris Pfaff

If you don't have good friends and family and relationships, what are you even doing it all for?

Chris Pfaff

I think that what really drives me more than anything is figuring out how to do this whole thing better and if every day I feel like I truly became a better human being then I feel good, I feel happy, I feel content.

Chris Pfaff

I would say to spend more time learning... and the time will come to apply it.

Chris Pfaff

Overcoming Personal Struggle and Building Positive Momentum

Chris Pfaff
  1. Take the very first step towards positive change, no matter how small or seemingly insignificant (e.g., run around the block, read a recommended book).
  2. Allow that initial step to naturally lead to the next positive action, and then the next, building forward momentum.
  3. Continuously experiment with and try new things (e.g., meditation, new workout routines, new learning materials) to discover what works for you.
  4. Structure your day to incorporate important personal relationships, even if it means scheduling dedicated time, to ensure a balanced life.

How to Properly Reach Out to an Entrepreneur in DMs

Chris Pfaff
  1. Avoid starting with a direct 'ask' for money or immediate help.
  2. Present a clear value proposition, explaining what valuable thing you have to offer.
  3. Provide context and specific details about your offer (e.g., for a podcast, include its name, listener count, planned discussion topics, and why it would be a good fit).
  4. Clearly state your specific request in a concise manner (e.g., 'Would you be willing to give me an hour of your time?').
14 years old
Age Chris decided to move to LA LA is considered the skateboard capital of the world.
18 years old
Age Chris moved to LA After graduating high school, delayed by a head injury.
$2,500
Initial money Chris had when moving to LA He thought it was a lot, but it was gone instantly.
6 months
Duration of head injury recovery From a skateboarding accident, causing a coma and skull fracture.
3 seasons
Duration of first reality show (Rob & Big) The show exploded in popularity during MTV's peak.
8 seasons
Duration of second reality show (Fantasy Factory) This show provided the platform for Chris to launch Young & Reckless.
4 years ago
Time since Fantasy Factory ended Chris has since focused on building his business.
26th birthday
Chris's age when he bought a Lamborghini An example of early motivations driven by 'fancy things'.
6 months
Duration of Chris's period of struggle with alcohol/Xanax A brutal period where he felt nothing was worth anything.
Around 42
Current number of employees at Chris's company Including the warehouse staff.
3 or 4 days
Time Chris went without calling/texting his mom (before changing habit) He didn't think about it until he made a conscious effort to change.
8 or 9 months
Time Chris has been calling/texting his mom daily Now a habit, part of his effort to be a better son.
100 episodes
Number of podcast episodes Chris has done Achieved last week, two years after starting.
About 2 years
Duration Chris has been doing his podcast Started from a place of fear and anxiety, now enjoys it.