How I Raised $700 Million: Charity: Water Founder

Jun 20, 2022
Overview

Scott Harrison, founder and CEO of Charity Water and NYT bestseller, shares his transformative journey from a self-destructive nightlife promoter to a humanitarian. He discusses the personal crisis that led him to dedicate his life to providing clean water globally, emphasizing the power of service and a unique transparent giving model.

At a Glance
17 Insights
1h 16m Duration
14 Topics
5 Concepts

Deep Dive Analysis

Early Childhood: Mother's Illness and Carbon Monoxide Poisoning

Impact of Childhood: Caregiving and Developing a 'Dark Side'

Decade in Nightlife: Promoter Lifestyle and Destructive Fun

Realization of Emptiness and Desire for Change

Initial Attempts at Change and the Bouncer Incident

The 'Tithe Your Time' Idea and Seeking Humanitarian Work

Joining Mercy Ships: Transformation and Witnessing Suffering

Discovering the Global Water Crisis in Liberia

Founding Charity Water: The 100% Model

Early Struggles and Near-Bankruptcy of Charity Water

The Miracle Donation and Scaling Charity Water's Impact

Current Reach and Future Goals of Charity Water

Philosophy on a Fulfilled Life: Service and Generosity

Reframing the Concept of Giving

Carbon Monoxide Poisoning

A condition caused by inhaling carbon monoxide, a colorless, odorless gas. In Scott's mother's case, a faulty heat exchanger in their new house led to a leak, causing severe and permanent health damage, including extreme chemical sensitivities.

The Dark Side (Constructive/Destructive)

A concept where early life experiences, often challenging or anomalous, can manifest later in life as both destructive behaviors and constructive drives. Scott channeled his childhood anger and discontent into fighting global suffering.

Tithe Your Time

Scott Harrison's personal concept of dedicating a significant portion of his life, initially one year, to service for others, mirroring the biblical concept of tithing 10% of income.

Patient Screening / Screaming

The triage process used by Mercy Ships where thousands of sick people would gather, hoping for one of the limited surgery slots. It was colloquially called 'screaming' by veterans due to the overwhelming number of people who would be turned away without help.

100% Model (Charity Water)

A unique business model where 100% of public donations go directly to clean water projects. All operational overhead, including staff salaries and office rent, is covered by a separate group of private donors, ensuring full transparency and trust for givers.

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How did Scott Harrison's mother's illness impact his childhood?

Scott's mother suffered permanent damage from carbon monoxide poisoning, leading to extreme chemical sensitivities. This resulted in a childhood of caregiving, where Scott was needed to help with household chores and his mother's unique living arrangements, fostering a sense of responsibility.

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What was Scott Harrison's 'dark side' and how did he channel it?

Scott identifies his 'dark side' as anger and discontent with the way things are. He has learned to harness this energy constructively, fighting against needless suffering and poverty, particularly the lack of access to clean water.

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What led Scott Harrison to leave his successful nightlife career?

Despite outward success, Scott felt a deep sadness and emptiness, exacerbated by health issues like half his body going numb. This led to a profound realization that his life lacked purpose and contribution to others, prompting a desire for radical change.

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How did Scott Harrison transition from nightlife to humanitarian work?

After a near-death experience and a period of reflection, Scott decided to 'tithe his time,' dedicating a year to service. He applied to humanitarian organizations, was rejected by many, but eventually joined Mercy Ships as a photojournalist, which drastically changed his environment and perspective.

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What was Scott Harrison's initial experience upon arriving in Africa with Mercy Ships?

He witnessed overwhelming suffering at a patient screening event, where over 5,000 sick people, many having traveled for a month, sought help for only 1,500 available surgery slots. This exposed him to horrific conditions like large facial tumors and flesh-eating diseases.

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What inspired Scott Harrison to start Charity Water?

While working with Mercy Ships, he observed that half the diseases in Liberia were due to dirty water. A mentor, Dr. Gary Parker, challenged him to address this fundamental health need, suggesting he could help more people by providing clean water than by performing surgeries.

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What is Charity Water's unique business model?

Charity Water operates on a '100% model,' promising that every penny donated by the public goes directly to fund clean water projects. All operational overhead, including staff salaries and office rent, is covered by a separate group of private donors.

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How did Charity Water overcome its early financial struggles?

After about a year and a half, Charity Water was on the verge of missing payroll despite having significant funds for water projects. A cold email led to a meeting with entrepreneur Michael Birch, who wired $1 million into their overhead account, providing 13 months of funding and saving the organization.

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What is Scott Harrison's philosophy on a fulfilled life?

For Scott, a fulfilled life is centered on service and generosity. He believes true purpose lies in using one's time, talents, and resources to help others and alleviate needless suffering, rather than accumulating wealth or material possessions.

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Why does Scott Harrison dislike the phrase 'giving back'?

He believes 'giving back' implies that one has 'pillaged and plundered' and is merely throwing 'scraps to the poor' to feel better. He advocates for simply 'giving,' fostering a culture of generosity because it is a joy and a blessing to contribute.

1. Embrace Radical Life Change

When deeply dissatisfied, recognize if a fundamental, 180-degree life change is needed rather than minor adjustments, especially if your current identity is tied to destructive patterns.

2. Prioritize Service for Fulfillment

Recognize that service and generosity are central to a truly fulfilled life; actively seek opportunities to use your time, talents, and resources to alleviate suffering.

3. Uphold Integrity at All Costs

Maintain your core promises and integrity without compromise, even when facing severe financial pressure, as it forms the unshakeable foundation of your mission and brand.

4. Seek Solitude for Clarity

Physically distance yourself from destructive environments and relationships, and seek periods of solitude and disconnection from technology for deep reflection and personal reset.

5. Harness Anger for Good

Channel negative emotions like anger or discontent with the status quo into constructive action to fight for change and make things the way they should be.

6. Leverage Past Skills Unconventionally

Repurpose skills developed in previous, even seemingly unrelated or negative, careers for new, purposeful endeavors (e.g., promoting parties to promoting humanitarian work).

7. Implement Hyper-Transparency

To build trust, especially in charitable giving, implement a hyper-transparent model where 100% of public donations directly fund the cause, with overhead covered by separate patrons.

8. Cultivate a Culture of Pure Giving

Foster a culture of pure giving, reframing it as a joy and privilege rather than ‘giving back’ (which implies prior taking), to encourage genuine generosity.

9. Exercise Generosity Regularly

Actively exercise your ‘generosity muscle’ by giving time, talent, or resources to various causes; the more you give, the more natural and joyful it becomes.

10. Challenge Small Thinking

Challenge your own perceived limitations and ’think bigger’ when seeking support or setting goals, as there may be more generosity and goodwill available than you initially imagine.

11. Recognize Life’s Seasons

Instead of striving for constant ‘work-life balance,’ recognize that life has different seasons requiring varying levels of emphasis on work or personal life, adapting as needed.

12. Prepare for Intense Early Work

Be prepared for intense, demanding periods of work (e.g., 100-hour weeks) in the early stages of building a company or non-profit, as this foundational effort is often critical for survival and growth.

13. Use Health Scares as Catalysts

Use health scares or moments of existential reflection as a powerful catalyst to re-evaluate life’s purpose and make significant changes towards a more meaningful existence.

14. Conduct Regular Self-Assessment

Periodically conduct a deep self-assessment of your contributions to others and your personal integrity to ensure your life aligns with your values and desired legacy.

15. Identify Core Objections

When creating a new product or service, identify and directly address the core objections or trust issues your audience has with existing solutions.

16. Simplify Your Mission

Frame your mission or cause in the simplest, most inarguable terms to make it universally appealing and easy to promote.

17. Be Aware of Overcompensation

Recognize how past deprivations can lead to overcompensation in current life choices, such as over-indexing on fun, and consider the potential adverse impacts.

I'm emotionally bankrupt, I'm spiritually bankrupt, I'm certainly morally bankrupt. And this is not how I'd want it to end.

Scott Harrison

What are the first three letters in fund raising? F-U-N.

Scott Harrison

You've got to be kidding me, they drink this?

Scott Harrison

If we borrowed one penny, one dollar, one pound from that bank account and we used it on anything overhead related, our integrity would be forever compromised.

Scott Harrison

Service, generosity. Yeah, it's the only game in town.

Scott Harrison

I hate the word giving back... just giving.

Scott Harrison
1980
Year Scott's mother collapsed due to carbon monoxide poisoning New Year's Day
40 to 60
Number of cigarettes Scott smoked daily during his nightlife career Two to three packs a day
10 years
Years Scott spent in nightlife From age 19
10 organizations
Number of humanitarian organizations that initially rejected Scott's application Before Mercy Ships accepted him
522 feet
Length of the Mercy Ships ocean liner Converted into a state-of-the-art hospital ship
350 volunteers
Number of volunteer doctors, surgeons, and nurses on Mercy Ships On the ship with Scott
1,500 slots
Available surgery slots on Mercy Ships for a single screening event For 5,000+ sick people who turned up
1 physician for every 50,000 Liberians
Doctor-to-patient ratio in Liberia during Scott's time there Compared to 1 for 300 in America
2 surgeons
Number of surgeons in Liberia during Scott's time there But nowhere for them to operate
28 different diseases
Diseases directly linked to dirty water Learned during his time in Africa
$280
Cost of a cleft lip surgery provided by Mercy Ships To restore dignity and health
$15,000
Amount raised at Scott's 31st birthday party, Charity Water's first event From 700 people donating $20 each
$1 million
Initial donation from Michael Birch that saved Charity Water Wired into the overhead account, providing 13 months of funding
15 million people
Number of people reached by Charity Water with clean water As of their 15th year, December
10%
Percentage of the world drinking dirty water Equivalent to 771 million people
2 million people
Number of people Charity Water helped get water last year Over 5,000 people every day
30 pounds / $40
Cost to get one person clean water Through Charity Water