Why You're Still Using Social Media (Even If You Want to Stop) with Dr. Cass Sunstein
1. Name the Product Trap
Recognize and name the phenomenon of a “product trap” when you feel compelled to use a product, like social media, even if it makes you unhappy, because others are using it. This awareness is the crucial first step to changing your behavior.
2. Form Community Agreements
Band together with your community, family, or social group to collectively agree on new norms, such as limiting cell phone use in schools or setting boundaries on social media time, to exit product traps together.
3. Understand Non-User Externality
Recognize that the fear of missing out (FOMO) or a ’negative non-user externality’ is often why you use products you dislike; not participating can incur social costs, making you feel compelled to conform.
4. Advocate for Company Nudges
Support or look for companies that implement ’libertarian paternalism’ nudges, such as prompts to take breaks or limit late-night usage, as these can help users manage their time on platforms without removing freedom of choice.
5. Learn from Past Collective Action
Draw inspiration from historical successes like the reduction in smoking rates, which demonstrate that collective action, including public bans and taxes, can effectively address widespread product traps.